BrandBlack

I/VIII


Visual System,
c.2016
Visual sytem project created for Brandblack. I designed their campaign based on the brand’s mission statement to fuse the aesthetic sensibility of high fashion with the most advanced technology in the industry.

I took an inspiration from thermal camera and further developed it as the visual system. The art direction features combination of vibrant and primary colors that signify heat seen from a thermal camera. The photography used is meant to highlight their unique aesthetic.